There are those with big ideas, and there are those who make those ideas come to life. Making dreams come true is hard work, especially if you have an awesome concept but no one to help you along the way.
If you have an amazing, original idea you've always wanted to make happen but didn't know how to do it, the new Room for Thought initiative from American Express Canada could make your dream a reality!
Starting on August 2nd, American Express Canada is launching the Room for Thought campaign to bring three ideas submitted by members of the public to fruition in the categories of Community, Music and Travel and Adventure. Essentially, you get to submit your idea on their Facebook page for a chance to work with amazing mentors in each of the three categories.
What's the catch? There isn't one.
I'm sure you've seen the American Express Realize Your Potential ads? I see them everywhere - the subway I was on the other day had huge posters for it everywhere. Their message is all about using their products and services to unlock your potential. Well, now, they're actually walking the walk based on their philosophy that the world would be a better place if more of its untapped potential were set free.
I love it! And so will you if you've always dreamed of bringing one of your big ideas to life.
Here's how it works. Each of the three categories you can submit your concept for has a designated high profile mentor. I'm sure you've heard of them: Craig and Mark Keilburger, the unstoppable brothers who have built Free the Children are mentors for the Community stream. Emily Haines from Metric will work with the Music winner, and in the Travel and Adventure category Les Stroud, aka Survivorman, will be mentoring you if your idea is chosen.
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I'm chuckling to myself as I write this. I know Les Stroud from waaaay back before his docu-reality series Survivorman became the highest rated show in the history of both OLN Canada and the Science Channel U.S. Survivorman is among the most popular and highest rated shows on Discovery Channel U.S. Little known fact...Les used to work at MuchMusic with me as a producer, which is where he probably picked up his TV production skills.
As the story goes, Les went to the broadcasters with the concept of a TV show based on the hit reality game show Survivor, but with the added twist of making it more real and educational. He was given the clearance to do two TV specials which were a hit! Today he's the go-to guy for Travel TV. He had the vision and he made it happen!
Are you inspired yet? This is an amazing opportunity if there's an idea you think should be a reality. All you have to do is post your idea here. The mentors and the folks at American Express will choose three finalists in each category, and then voting will be open to the public to choose the best idea in each stream. Check this video out for more details.
If you win, you'll be spending time breathing life into your idea with your mentor's help and influence. You'll have access to their business and personal expertise. As you spend time expanding your vision and realizing your potential, the process will be filmed for a series of documentary clips for all to see. Then, American Express will help you prepare an interactive experiential "Room for Thought" exhibition of your expanded concept in November. No doubt they're going to promote you and your idea like crazy. Talk about a life-changing opportunity!
And if you're not a finalist, you'll still get a gift for participating. Each applicant will receive an inspirational guide created by the School of Life, especially for American Express Canada, which will help you realize your potential through thought-provoking commentary and practical exercises.
So, what do you think of this program? Are you totally inspired? So go for it! Stop dreaming and start doing. Enter now! When you win, you can thank me later.
This blog is proudly sponsored by our friends at American Express
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