Amy and Danielle: Mom Ink

Jul
10
2011

Introducing Mom Ink

Get The Skinny On Self-Employment

Trying something new can be exciting, right?  Well, in this case we’re delighted to be here as the newest addition to the Yummy Mummy Club, blogging in the space where motherhood meets entrepreneurship.  Each week we’ll be sharing tips, advice, anecdotes and confessions based on our experiences as moms and business owners who are trying to juggle it all.

Truth be told, we never thought we’d find ourselves in this position.  Back when we met 20 years ago we were plotting World Domination from Bay Street, not Sesame Street.  And we never thought we’d become entrepreneurs, let alone run a company together.  Our lives were headed in an altogether different direction.

But things change.  Now, based on our experiences as MBAs, moms of five young kids between us, and owners of our personalized blanket company Admiral Road Designs, life looks pretty different.  So different, in fact, that we felt compelled to put our experiences down on paper.  The result is our recently published book, Mom Inc., which tells not only our story, but shares the stories of so many incredible women (including the original Yummy Mummy Erica Ehm) we’ve met along the way.

We wanted to write Mom Inc. to share what it’s really like to try to raise your family and your business at the same time.   Like anything, it has its highs, its lows and its in-betweens.  We call it the good, the bad and the sticky. 

That being said, we wouldn’t have it any other way.  And legions of other women feel the same way.  About a million other Canadian women have chosen to control their own destinies by opting for self-employment.

So we hope you’ll join us here.  The longer you hang out with us you’ll learn that you can count on us for the real deal.  We want to give you the skinny on self-employment as a mom.  We say that if things aren’t pretty – especially if they’re not pretty – then they merit being told.  One of our goals in writing Mom Inc. was to provide a roadmap from the women who have gone before for the women who are coming after.  So hop on the roller coaster with us.  We can promise that it’s quite a ride.