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Reliving My Birth Trauma At A Birth Celebration
Barely able to choke out the reading through my tears, I was mortified at having allowed the baggage of my birth to enter this sacred space.
Stonyfield Organic Kids
Dietitian-Approved Summer Snack Tips, Ideas and Recipes
Kid-tested and dietitian-approved snacks and recipes to keep your kids nourished through the sunny days of summer.
Sarah Remmer, RD
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Why We Need to Have the Conversation About Elle Darby and Her Job
Influencer Elle Darby was roasted by the owner of a hotel for her request to stay there. The conversation it sparked is important.
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I'm Sick of "Beauty Is Better Than Brains" Messaging. We Need to Stop.
The fact is that you can’t be what you can’t see.
Parents Make the Best Marketers aka The Lies I've Told My Children
The number of ways I’ve tried to trick (entice?) my kids into doing something, by just slightly embellishing what said thing is, is countless.
The Marketing Campaigns Leaving Me Craving Sexist Campaigns of My Youth
I really wish it had not been assumed that I was at a stage in life where receiving black, lacy incontinence underpants as gifts would make me happy.
Cosmetic Shopping: Beware These Marketing Misleads
In cosmetics marketing, the confusion can come in what they say ISN'T in their formula.
Plan Canada: Pink LemonAID 2014
Two Very Different Ways To Market Your Kids' Fundraiser
It’s high tech vs. low tech. Which will win when it comes to getting people to your LemonAid Stand? You’ll have to try it to find out.
5 Things You're Probably Doing Wrong With Bloggers
Don't love 'em and leave 'em and the four other things marketers and brands need to stop doing when they work with bloggers.
In The News
Lady Doritos Outrage: What Happens When Freakonomics and Politics Collide
Lady Doritos is the unvarnished concept of an idea, based on market research, that went horribly, horribly wrong.
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