After picking up their children from yet another birthday party, Alison Smith and Debbie Zinman got to talking about presents, parties and plastic. They knew there had to be a better way. Little did they know, their growing desire for a meaningful solution, could actually spark a movement. After countless meetings in the school playground, in the parking lot and even the planetarium, it became clear - their desire to improve the world, alongside their children, was actually possible.
Time starved, sleep deprived and energized for change, they set out to create ECHOage.com - a ONE Gift, ONE Cause, solution to the current trend in birthday party madness. With their combined backgrounds in teaching, design, marketing and motherhood, they believed they could give children a hands-on opportunity to do something for the planet, their peers and even their parents! Without borders and without waste, these two mothers discovered that by actually doing less, children can easily give back so much more.