Eileen Fisher: GigaMom


Pinterest And Instagram Are Listening To Users

Something Very Public, Something Very Private

As part of The Best Job Evah, I use a huge range of social media platforms every day. Hands down, two of my favourites are Instagram and Pinterest. As it turns out, both of these faves made some changes this week that have users clapping and smiling.

Instagram is quickly becoming one of the world’s most popular photo-sharing platforms on social media. It’s free, it’s easy to use, it allows you to be creative even when you’re not and honestly, it’s a lot of fun. I've tried a few different types of photo-sharing programs and Instagram won my heart when I saw how easily it integrated into my other social media streams, and honestly...when I saw how dang awesome it made my photos look.

Additionally, there are some very cool add-on apps which can be integrated with Instagram, making the whole creative & sharing process that much more fabulous.

The only drawback to Instagram was that there was no “web profile” per say. You could only see users photos if you had an Instagram account and were logged in. This frustrated many users who wanted to have a simple way of sharing photos online and also wanted a way to discover more users to follow.

So, Instagram listened and voila, web profiles are now available.  If the layout looks familiar, that’s because Instagram is now owned by Facebook, so there’s a bit of similarity there.

Note: With this new update, ALL of your photos can be seen by anyone who views your page. If you are concerned about your photo privacy, you can set your Instagram profile to “private,” and then only your Instagram followers will be able to see them.

Pinterest totally made Santa’s elves across the world happy today with the announcement that users would be able to now have “secret” boards. As with Instagram, this is a feature that was requested by Pinterest users and luckily for us, Pinterest was listening. The great thing about having a board on Pinterest that’s invisible is that, hello, you can now find awesome things for kids, decide on variations of a new hairstyle or plot out that dream kitchen you’ve always wanted without having all of your followers know what you’re up to.

It doesn’t always take a lot for a brand to make users and fans happy. It’s nice to see brands like Instagram and Pinterest actually listening to their users, and it furthers my belief that like Mama always said, if you don’t ask, you don’t get.