Erica Ehm Exposed!

Dec
11
2011

Welcome to the New YMC

Where Moms Can Spill It

by: Erica Ehm

Almost a year ago we sent out a survey inviting YMC readers to dish on the good, bad, and the ugly on our site. We were inundated with brutally honest feedback on what you loved and loathed about YMC. What followed was some serious brainstorming, lots of coffee, meetings, and a plan!

We hope you like the new and improved YMC online destination for the woman in every mom. Our plan is to ensure you spend far too many hours browsing our playful and helpful articles and blogs written by and for exhausted moms to help you get through the rollercoaster ride of motherhood.

Let's face it. Motherhood is messy. We put a lot of thought into our new tagline "Where Moms Spill It." We want you to use this site to spill it—to converse, confess, comment, and create content that matters to you. Chances are, if you're going through something, a whole bunch of us may be dealing with the same issues.

We want to hear your opinions, we want to promote your events and your business, we want you to win prizes, meet like-minded moms and find information that matters to you. So spill it!! We're all here to listen.

I started YummyMummyClub.ca almost six years ago to remind moms that we're more than somebody's mom. We are multi-tasking, multi-dimensional, and multi-talented women who now add "mother" to our resume. We all need a little reminding to take care of ourselves and have guilt-free me-time to recharge. The eclectic content on YMC reflects the diverse interests and passions relevant to modern moms.

While I may have conceived of this site, it's the amazing women who now are part of the YMC Team that pulled this together. Jen Charron, my favorite Control Freak ever, has been visionary in leading the Razorbraille development team, meticuloulsy managing and dreaming much of what you see. She deserves so much of the credit for what you see.

Sharon DeVellis has her messy fingerprints all over this site. She's our outside voice, our content curator, and our morale. Her sarcasm and steadfast loyalty helped all of us bring this site to life.

Eileen Fisher, Gwen Leron and Karen Elliot worked waaaay too hard the last few months, pouring all their creative and technical skills into this site for you. Sure we all work from home, but the time everyone sacrificed away from their families to make this come alive is kind of overwhelming for me. If I haven't said it enough to each of you, let me say it again. Thank you for creating this awesome space for moms to play in!

Did you know we have a brand new editor-in-chief to go along with the redesign? Ali Martell is an uber-talented mom of three who gets it. Expect to see uber-cool, relevant, and quirky content to start to showing throughout the site. It'll make you think, and laugh, and maybe even cry.

If you haven't met the YMC Bloggers yet, you're in for a treat. A dynamic bunch of handpicked writers will continue to share their passions, how-to tips, and stories with you. And it would be awesome if you barrage them with comments; let's get that conversation going!

We want YOU on our team too. Write articles for us. Share tips! Before you can say "I'm exhausted," we'll have our forums up and running too.

So, what do you think of the new YMC? We made it just for you.

 

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