Did you know that there are 5 billion mobile phone users and only 1.25 billion PCs in the world?

• 73% of mobile phone users send and receive texts daily?

• Mobile searches have quadrupled in the last year.

• Imagine 10 of your friends who searched mobile last year….

• This year it’s 40…of your friends.

• 1 in 3 searches are local…that means out of a 100 people 33 people are searching locally.

• Facebook now has 200 million MOBILE users (and they’re twice as active on their phones as on desktop PCs)…

…and that means the chance to engage local customers on mobile websites right when they’re on the move and ready to shop.

Even 39% of smart phone users are searching while—yes, even while they are in the bathroom. So here are 6 Tips to Mobilize Your Website:

1. Go mobile. Get a mobile website now.

If you don’t have a website for your business right now, then developing a mobile website is your quick, simple and much less expensive answer to getting some marketing on the web. It is important to have a regular website and a mobile site, but if you have to choose one option right now. It is strongly recommended to get a mobile website. A mobile website can be created in days, as opposed to a regular website for PCs which usually takes weeks. The average cost of a simple mobile website is $500 compared to $5,000 for a regular website.

If you have a regular website, chances are it is not mobile-friendly. Your web visitors are having difficulty seeing enough of the website screen, challenges navigating around your site, difficulty trying to enlarge buttons to move through pages and they are only seeing 1/10th of the website page. Most times they abandon their search on websites like yours in search of mobile-friendly sites.

Want to see how your website looks on different mobile devices? Go to Mobile Marketing Sudbury and add your website url into our mobicheck software.

2. Go to a company you can trust to program your mobile website.

According to the Mobile Marketing Association Google is starting to differentiate mobile websites and offering them higher ranking to mobile phone users. Many web programming firms neglected the mobile aspect of website development and it is now holding their clients back. It is important to find web programmers who thoroughly understand mobile marketing and know how to code to the highest standard possible. XHTML is generally ideal. Seek out programmers who are up on the HTML5 and Mobile AJAX to optimize the mobile web experience.

The design aesthetic is also a bit different for a mobile website. Your programmer/website designer should be drawing ideas and inspiration from mobile apps, rather than your existing website.

Go to page 2 for the last 4 tips.