Mummy Buzz

Jun
18
2014

This PSA About Child Car Safety Isn't About Bad Parenting

Cracking the windows isn't enough

child in car

Something awful happens every 10 days in the U.S. It may be a reenactment, it may be a year old, yet some videos are worth watching again and again, lest the message fails to sink in. "One Decision" is one such video. 

Courtesy of Upworthy, the powerful PSA from Red Castle Productions isn't about bad parenting, it's about how a split-second decision or a moment of forgetfulness can have grave consequences.

Cracking the windows down in hot weather is not enough. Be vigilant, particularly in parking lots. This summer, if you see a pet or child inside a car, please do something.

Volkswagen's latest ad stunned moviegoers into paying attention.