Erica Ehm Exposed!

Mar
12
2014

Why I Felt Guilty Watching This Beautiful Video

In other news, I really love my daughter

by: Erica Ehm
I Am Beautiful video

I woke up to an email from my friend Laura Berg (founder of My Smart Hands) with the subject line, I Am Beautiful Project.

Attached was a video Laura just finished editing. I knew about this project because last week Laura had sent out an invitation to social media moms to shoot a short video to be included. As per usual, her request got lost in my daily barrage of email and I didn't get around to submitting something. 

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Mar
01
2014

What You're Doing Wrong With Bloggers

And Why You Should Go to DX3

by: Erica Ehm
what you are doing wrong with bloggers

I'm in the business of digital marketing, of connecting brands with moms. I'm fascinated with how the industry is evolving at lightning speed. Everyday there are new technologies, social platforms, apps, and fads I need to know about to stay on top of my game. I heard about the DX3 Conference a couple of years ago. Their mandate is to connect brands, retailers, publishers, and technology companies to help us network and learn. 

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Feb
14
2014
what kids want on vacation

Ever wonder what kids really want in a family vacation? I just read a recent survey where kids between the ages of 7 and 12 were asked what they enjoyed the most about vacations. I was surprised to learn that for 29% of kids interviewed, spending time with family was at the top of the list. Which tells me, even though our preteens are rolling their eyes at us when we ask them to clean their rooms, in their heart of hearts they still love us and want to spend quality time hanging out with Mummy and Daddy.

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Feb
05
2014
why teens won't wear snow boots

It's snowing today. Over 10 centimetres of the white stuff will be falling by this afternoon. When my thirteen-year-old son was getting ready to leave for school this morning, I asked if he would be wearing his winter boots today. He kinda shrugged while lacing up his old topsiders and asked, "Do I have to?"

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Jan
20
2014

Club Med Sandpiper Bay Review

What Makes It So Special

by: Erica Ehm
Erica Ehm Club Med Sandpiper Bay Resort

Sun. Sand. So. Much. Food. Just got back from a ten-day stay at Club Med Sandpiper Bay for our family vacation. It's our second time at this resort. We actually discovered Club Med last year and spent the Christmas holidays there playing, swinging (not that kind), and basking in the sunshine.

Now that we've experienced close to one month over the last two years in total as guests of Club Med, I feel qualified to share my thoughts on this family resort. 

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Jan
09
2014
How To Know If It's Really An Allergic Reaction

One of the many scary and confusing things about dealing with severe allergies is that it can present differently each time. When you think of an allergic reaction, most of us picture hives and itchy skin, right? At least I did when my daughter was diagnosed eight years ago. But there are other symptoms of a SEVERE allergic reaction that can be way harder to recognize.

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Dec
08
2013

YMC Wins Two Awesome Digital Awards

Canadian Weblog Awards and Babble Pick YMC

by: Erica Ehm
Canadian Weblog Award and Babble Award

It was a week of good news for YMC. First, YMC was given the honour of First Place at the Canadian Weblog Awards (CWAs) in the General Interest category (for weblogs that cover a range of tips separated into different sections.)

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Dec
03
2013

Pink in Concert

Through A Mom's Lens

by: Erica Ehm
pink in concert

Not a lot of pop stars out there balance on the edge of naughty and nice like Pink does. I'm a big fan, especially since she became a mom to daughter Willow. As with all of us who've had kids, her priorities seem to have shifted a bit — in a good way. She seems to have found that healthy balance of being mom while being mighty; something some of us let go of because we have been overwhelmed by motherhood.

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Nov
18
2013

Universal vs Disney: Where the Family Fun Is

What I found out when I visited Orlando

by: Erica Ehm
which is better disney or universal

Orlando is the city for busy family vacations. With the dreams-come-true fun of Disney and the movie magic of Universal to start, you will never run out of cool stuff to do. I've been to Orlando with my family several times; the last time we drove the 2115 kms from Toronto to Orlando. This time we had the luxury of an invitation by Visit Orlando to fly down for a four day Florida family fun-a-thon.

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Nov
15
2013

Shopping Online for My Daughter's Ski Jacket

Score Extra Air Miles in the Process

by: Erica Ehm
air miles ski jacket shopping

Last year, I promised my daughter a new ski jacket. Bless her heart, she wore her last one for two years until it ripped. I was trying to put off the inevitable because kids' ski jackets are so expensive! Last year I had to buy my son a new one and I almost had a heart attack when I saw the price for a kids' ski jacket! So this year, I'm doing it smart. I'm starting early while there is a huge selection and I'm shopping from the comfort of my computer.

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Oct
30
2013

Tamara Franz-Odendaal: An Unstoppable Mom

Meet One Of The Winners of The Dove Unstoppable Moms For Unstoppable Girls Contest

by: Erica Ehm
Tamara Franz-Odendaal

Sitting in a Starbucks in downtown Halifax listening to Tamara Franz-Odendaal talk, all I could think was I wish my daughter could be here to hear this!  Like me, Tamara is the mother of a nine year old daughter, and she is passionate about raising girls to be strong, self sufficient, and financially independant.

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Oct
24
2013

Tips and Tricks to Save Money at the Supermarket

An American Express AIR MILES Card can shave money off your grocery bill

by: Erica Ehm
save money on groceries at the supermarket

Raising kids is expensive. The bigger they grow, the more they eat! Ka-ching! My weekly supermarket bills are slowly getting higher thanks to my two tweenagers. My strategy is to play it smart and do whatever I can to get my bills lower. This doesn't mean I buy lower quality products or highly processed foods. I still shop well, but I am strategic with my AIR MILES Collector Card and my American Express AIR MILES Card which is also the fastest way for me to earn AIR MILES reward miles.

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Oct
21
2013
Why My Daughter Always Wears an EpiPen

There is really one rule in my house. My daughter is never, ever, EVER allowed to leave the house without wearing her EpiPen.

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Oct
16
2013
Blissdom 2013

Believe it or not, I'm an introvert and parties are not my favorite thing. But Blissdom 2013 was the party I didn't want to leave. The only reason? YOU!

It started on Thursday night when I headed to the opening party. I never even made it INTO the actually event space because so many awesome women grabbed me to chat along the way. I loved getting to know so many bloggers who I've only connected with on Twitter and hearing feedback first-hand about what is resonating on YMC and hearing what we need to work on was also helpful as we continue to evolve.

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Sep
24
2013

Why I'm Celebrating Thanksgiving Differently This Year

Spark a change and show your thanks by giving back

by: Erica Ehm
thanksgiving

I’m always curious how other families celebrate holidays. It wasn’t until I was in my early 30s, pre-kids, when I rented a farm for the summer that I started to celebrate Thanksgiving. Even though I don’t like cooking, I would invite my friends over for a big meal where we would laugh, share stories, and eat way too much.

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Sep
11
2013

The Art Of Small Business Conference

Get a Discount and Sit With me!

by: Erica Ehm

Sometimes I can't make my mind up about attending one of the many conferences available to entrepeneurs but the Art of Small Business is a must for me. And I think you should come with me.

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Sep
08
2013

Stargazing at an Exclusive TIFF Party

How the other half parties

by: Erica Ehm

It's the kind of last minute invitation I couldn't turn down - a ticket to the Artists for Peace and Justice Fundraiser. This isn't just any benefit show. It's an exclusive, chi-chi event held in the magnificent backyard of Roots co-founder Michael Budman in the heart of Toronto during the Toronto International Film Festival. Writer/director Paul Haggis (Crash, Million Dollar Baby), is the brainchild of the charity which raises money to help the impoverished people of Haiti. Cost per ticket - over $1200!!

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Aug
20
2013

Special BLISSDOM Discount for YMC Members

Just another reason why I'm so excited for Blissdom 2013

by: Erica Ehm
Blissdom 2013

If the women running BlissDom gave me a medal that read Erica Ehm, Exective Advisor and Publication Partner BlissDom 2013, I'd wear it every day. Call me a nerd for being so excited, but being asked to be on BlissDom Advisory Board this year is one of my proudest moments. I've been attending BlissDom since its inception in Canada in 2010.

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Aug
06
2013

Girl Power and Pink LemonAid for Because I am a Girl

How Your Child's Small Actions Can Make Big Changes

by: Erica Ehm
Girl Power and Pink LemonAid for Because I am a Girl

I pick the non-profits I want to support carefully. When there is an organization that focuses much of its attention on postive change for girls and women, then it gets my attention.

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Jul
30
2013
Best Camera Ever: Samsung Galaxy S Camera

I have discovered the most amazing camera. If you're living in the digital world like I am, the Samsung Galaxy S EK-GC100 Camera with blow your mind!

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