Apr
30
2014

How To Craft The Perfect Elevator Pitch

how to define who you are and what you do in under a minute

Jul
22
2013
Social Entrepreneurship For Kids

Want to know something cool about entrepreneurship? It’s hereditary. True story. There is considerable research that supports the idea that entrepreneurs are raised in homes where at least one parent is self-employed. It makes sense. When kids grow up watching hard work and creativity lead to results, it can lay the foundation for great things ahead.

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Jul
19
2013

Is Innovation Better?

Major Changes In The Canadian Retail Landscape

This week marks some major changes in the Canadian retail landscape. The week kicked off with Loblaw’s announcement of its planned takeover of Shoppers Drug Mart. Loblaw’s past sales struggles are well documented, and the company is now jockeying for market position among the large U.S. retailers like Walmart and Target.
 
The second announcement came with the news that Honest Ed’s, the historic bargain retailer in downtown Toronto, is up for sale.

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If you’ve ever heard us speak about small business or had a chance to read our book, Mom Inc., you’ll know one thing about us: We’re kind of cheap. We didn’t spend a lot of money to start our blanket company Admiral Road, and we’re still pretty frugal. When consulting to small business owners, we always offer this piece of advice: Don’t spend money in the early days unless it solves a problem or grows your business. 

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Walking through Ikea today reminded of the Dragons’ Den. This week’s episode touched on the concept of the loss leader, a strategy Ikea executes to perfection.

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Sep
06
2011

When Did School Get So Expensive?

We Need Budget Strategies to Get Through the School Year

Many moms would agree, back-to-school really is the most wonderful time of the year. Back to having the kids out of the house and back to routine. But since when did back-to-school mean putting a dent in my bank account?

A few weeks ago I found myself school supply shopping with my two school-aged daughters, lists in hand, just about ready to gouge my eyes out. The following is a partial list of the supplies required for my Grade 4 daughter:

12 pencils
2 erasers (white)
3 glue sticks

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Jul
10
2011

Introducing Mom Ink

Get The Skinny On Self-Employment

Trying something new can be exciting, right?  Well, in this case we’re delighted to be here as the newest addition to the Yummy Mummy Club, blogging in the space where motherhood meets entrepreneurship.  Each week we’ll be sharing tips, advice, anecdotes and confessions based on our experiences as moms and business owners who are trying to juggle it all.

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